This is what the US Post office had to say about why they are doing this:
In celebration of the new Animal Rescue: Adopt a Shelter Pet stamps, the Postal Service™, together with Ellen DeGeneres and Halo: Purely for Pets, is giving shelter pets around the country a First-Class Meal.
During the launch of the stamps, Halo will be donating a million meals to animal shelters around the country.
We want more Americans to know about the millions of shelter pets that need good homes. Nearly half of the animals that enter animal shelters are euthanized. Many of these cats and dogs would have made a wonderful pet...if only given the chance.
You can make a difference. Adopt a pet, volunteer at a shelter, or just get the word out by buying these stamps.
This campaign continues the Postal Service's 50+ year tradition of raising awareness of serious social issues with special commemorative stamps. The 44-cent stamps feature photos of five cats and five dogs who were all adopted from shelters.
Check out http://www.stampstotherescue.com/thestamps.asp
to pre - order your stamps!
Get The Basics on Adopting a Pet
GET A GREAT PET.
The animals up for adoption weren’t surrendered because they’re bad pets, but because their owners weren’t able to care for them. Shelter staff make sure the animals up for adoption are healthy, vaccinated, and spayed or neutered. And they do their best to make sure all animals are well-socialized before heading to a new home.
GET THE ANIMAL YOU WANT
Looking for a particular type of pet? Shelters have a great selection of animals. In fact, 25-30 percent of shelter pets are purebred. Or, contact a rescue group that focuses on the type of pet you’re looking for.
SAVE MONEY FOR KIBBLE
Shelters are non-profit organizations. Their fees, to cover the animal’s care, are often much less than the prices charged by pet stores and breeders. Plus, because most shelters spay and neuter pets, you’ll be saving on vet bills.
Studies show spending time with an animal can help lower blood pressure and cholesterol. Plus, caring for a pet creates a loving relationship that lasts for years.
SAVE A LIFE OR NINE
Last, but not least, you’ll be saving a pet’s life. Up to 4 million adoptable dogs and cats are euthanized every year because shelters don’t have enough room for all the pets given to them.